Monday, 8 November 2010

Day One

For my work experience placement I worked in the Marketing office of Bath College.

My first day of work experience was quite enjoyable and I learnt a lot about the working environment. When I arrived, I met the people who work in the Marketing office, Samantha Harding, the marketing coordinator, Kimberley Morris, a Graphic Designer, Andy Street, a web editor and technical development advisor, and Matthew Smith, the public relations officer. Their boss was Karen Fraser, the manager of marketing and client services. They were all working on issues at their desks, such as leaflet designs and organising the pending open day. I asked Samantha what I should do and she said that her and her colleagues had several odd jobs for me to get on with. First off I would be designing the banner for the top of the college website. Karen told me that they change it to reflect the seasons, and they needed a new one for autumn.


To start this, I went out with my own camera that I brought with me, and started taking scenic photographs of the college. I wanted it to seem as seasonal as I could so I tried framing the images with nearby trees, or taking picture of foliage to add later when editing the photographs. I had a few problems doing this exercise. First of all, the college was being built on so there were many pieces of machinery scattered around, and also workmen, cranes and diggers etc. that got in the way of me taking certain photographs. One other issue was that fact it was such a dreary day. The lighting was terrible for my photographs as there were so many clouds and it was beginning to rain, so I took what I could then went back to the office to begin editing. I used Photoshop on the laptop I had been lent to start playing around with the photographs and effects and seeing what looked best. I asked Samantha what dimensions to use for the banner, and began work.
The editing process was left entirely up to me, which I was glad for as I could use my own ideas. In total I made around 10 different banners, of which the majority of had the ‘Diffuse Glow’ filter on, to add some light and make it seem more seasonal. I also saturated most of the images for the same effect, and added some red and green tones to trees. However, as the banner was a lot wider than it was high, I merged around three images together for each one. These would only be sections of images, such as the tops of trees or the corners of buildings, and I found this worked extremely well and gave me the desired effect. The main thing they all had in common was they all deliberately featured the Bath College logo for obvious reasons, and had a lot of trees surrounding the buildings etc. I am glad that I could use skills that I have already learnt, such as my ability to use editing softwares etc. I showed both Samantha and Kim my banners and they were both impressed and complimented me on my hard work.

Samantha had one last job for me to do, and it was to take pictures of the gym block in the college, as it is soon to be rebuilt and she needed 'before' shots to compare to the new building in the future. She didn't seem too bothered about the specifics of the image, so I took several photographs from many angles in hope I would get what she wanted. I was pleased with all my work and enjoyed creating it. From my day I learnt that coworkers have to work together and help eachother out to make everything run smoothly, and people need to finish their tasks so not to hold everyone else up. I think this is a very good placement as it gave me an insight to what the working world is really like.


Attached are a few of the banners I created.




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